Biography of Mrs. Sweta Aggarwal

Founder Profile – Mrs. Sweta Aggarwal

Mrs. Sweta Aggarwal, Co-Founder & Chief Marketing Officer (CMO) of KYPTEC® Lifestyle, stands at the forefront of India’s journey into global audio innovation. With an MBA from the University of Mumbai and specialized certifications in digital strategy, branding, and consumer engagement, she has transformed KYPTEC® into a brand that blends premium sound with cultural identity.

Sweta’s vision emerged from a powerful insight—sound is more than technology; it is lifestyle, community, and self-expression. At a time when international players dominated the premium audio segment, she recognized the need for an Indian brand that could speak directly to the youth, balancing performance with personality. This conviction gave birth to KYPTEC® Lifestyle.

As CMO, she has pioneered influencer collaborations, digital-first campaigns, and global storytelling strategies that connect deeply with Gen Z and Millennials. Her leadership has propelled the brand into Asia, Europe, the Middle East, and North America, establishing KYPTEC® as one of the first Indian lifestyle audio brands to challenge global leaders.

Beyond marketing, Sweta contributes to product design alignment, consumer research, and trend forecasting, ensuring every KYPTEC® launch mirrors the evolving aspirations of today’s generation. Her long-term goal is to create not just products, but a movement that celebrates India’s creativity and innovation on the world stage.

Brand Profile – KYPTEC® Lifestyle

KYPTEC® Lifestyle, a registered trademark of BalaJi MicroTechnologies Pvt. Ltd. (a unit of the B.B. Group of Companies), is India’s premium wireless audio brand redefining the way sound is experienced. Headquartered in New Delhi, the brand symbolizes youth culture, innovation, and global ambition.

Founded by Nitin Aggarwal and Sweta Aggarwal, KYPTEC® was built with the mission to offer studio-grade clarity, futuristic wireless technology, and bold lifestyle-inspired designs.

Product Ecosystem:

• Over-Ear & On-Ear Headphones – Deep bass, precision sound, and long comfort.

• Gaming Headsets – Surround sound with ergonomic builds for immersive gaming.

• Wireless Earbuds & ANC Earphones – Lightweight, stylish, hybrid lifestyle-ready.

• Lifestyle Audio Gear – Designed for work, fitness, travel, and creativity.

Each KYPTEC® product is designed in India with a global outlook, featuring Hybrid ANC/ENC, extended battery life, fast charging, and ergonomic design—making them not just devices but expressions of identity.

Mission & Vision – KYPTEC® Lifestyle

Vision – The KYPTEC® Dream
“Engineered in India. Loved Worldwide.”
KYPTEC® aims to be more than a brand—it envisions becoming a global lifestyle movement where culture, innovation, and sound come together.

Mission – The KYPTEC® Way

• Deliver unmatched sound with studio-level clarity and Hybrid ANC/ENC.

• Build products that serve as fashion-driven lifestyle essentials.

• Expand across Asia, Europe, the Middle East, and North America.

• Integrate audio into every aspect of life—fitness, gaming, work, and travel.

• Scale into a global powerhouse, targeting $125M+ turnover in the near future.

At its essence, KYPTEC® represents authenticity, aspiration, and Indian innovation, redefining the sound experience for a new generation.

Address & Website

Corporate Headquarters
BalaJi MicroTechnologies Pvt. Ltd.
(A Unit of B.B. Group Of Companies)
Unit No: C-79, Upper Ground Floor,
DDA Sheds, Okhla Industrial Area,
Okhla Phase – 1, New Delhi – 110020, INDIA

Email: [email protected]
Mobile/WhatsApp: +91-9319255113
Website: KYPTEC® Lifestyle – Founders