Aamir Khan’s Clean Image Trumps Shah Rukh Khan’s Star Power in Ad Selection

In a surprising revelation, renowned ad filmmaker Prahlad Kakkar shared why he opted for Aamir Khan over Shah Rukh Khan for an ad campaign, despite a substantial difference in their fees. Shah Rukh Khan reportedly quoted ₹6 lakh, while Aamir Khan commanded ₹17 lakh.

The “Clean-Boy” Image Factor

Kakkar explained that the decision wasn’t driven by cost, but by brand image. The ad required a “clean-boy” persona, which aligned perfectly with Aamir Khan’s public image at the time. Shah Rukh Khan, on the other hand, didn’t quite fit the brief.

The Mannat Connection?

While Kakkar didn’t explicitly confirm the rumor, it’s been speculated that Shah Rukh Khan needed the money for his iconic Mumbai mansion, Mannat. This adds another layer of intrigue to the story, highlighting the business decisions behind celebrity endorsements.